| Pheromones were discovered in the 1930s by Adolph | | | | through subliminal smell. Research shows that people |
| Butenandt, a German biochemist. These are subliminal | | | | can be encouraged or manipulated using this method |
| smells which are airborne chemicals involuntarily | | | | of aromatherapy. For example, customers in a store |
| expelled into the air that affect the physiology or | | | | can be encouraged to purchase a particular item |
| behavior of other members of the same species. Yes, | | | | rather than another identical item by impregnating it |
| humans give off pheromones. This is what helps | | | | with a pleasant subliminal smell. Customers in a |
| newborn babies identify their mothers. It is what | | | | shopping mall can be encouraged to purchase more |
| partners, lovers, and friends use to choose one | | | | stuff simply by diffusing a subliminal fragrance like |
| another unconsciously. This is not something we are | | | | peppermint. The ethical boundaries here are not very |
| usually aware of but it is what attracts us to another | | | | clear! And yet we have been subliminally affecting |
| person. Couples going through a break-up or divorce | | | | others probably our whole lives. How many of you |
| will often say their partner "no longer smells the same." | | | | used to use perfumes before you started using |
| You see-the chemical attraction between them has | | | | essential oils as your perfume of choice? And how |
| changed just as their emotions have changed. We | | | | many of you use some kind of aromatherapy locket |
| each have a "smellprint" which is completely unique for | | | | around your neck? You are not only affecting your |
| us and no one else in the world has the exact same | | | | own mind but that of others as well. |
| "smellprint." | | | | Want to know more about essential oils and how they |
| Environmental fragrancing (psychoaromatherapy) is | | | | can help us stay healthy? Consider becoming a |
| used to manipulate mood or change perception | | | | certified clinical aromatherapist. |