| The Information Age is dead. We stand at the cusp of | | | | Recommendation Marketing. Its time to cash in on a |
| a new era. We used to live in the Information Age, but | | | | natural human tendency. Since four out of five people |
| you know how it goes when everyone jumps on the | | | | want to write a book, chances are excellent that you |
| bandwagon. Too much of a good thing became a bad | | | | have always dreamed of telling your own story and |
| thing. I know you feel it. We both know that everyone | | | | leaving your own legacy. |
| is glutted with more information than we know what to | | | | Its time for YOU to write your book and become an |
| do with. You surf the web and there is page after | | | | expert millionaire. |
| page of information, right? But how do you sort and | | | | Where do people go when they have a problem? The |
| sift through it all and solve your problems? How do | | | | Internet. This is where you should start. Get your book |
| you get what you needquickly? | | | | online. |
| We used to want information, but now we want | | | | We are drowning in information. The Internets greatest |
| something better. That is why we are at the dawn of | | | | advantage is that it level the playing field. Now |
| a new age. The Recommendation Age. People dont | | | | everybody with a computer and an internet connection |
| want information. They want solutions to their | | | | has access to the same information. But the greatest |
| problems, and that means they need information | | | | asset has also become the greatest annoyance. |
| filtered through the expertise of someone who has | | | | Today we are drowning in information. We are |
| gone before them. And thats going to be YOU! You | | | | over-communicated to. |
| will write your book and become a noted expert in | | | | What will you recommend? How will YOU solve other |
| your field. | | | | peoples problems. The type of writing that sells the |
| In his book, The Long Tail, Chris Anderson wrote about | | | | best on the internet is non-fiction. People want help |
| the dawning of this new age. He said that what people | | | | solving their problems. |
| want is not more information, but a trusted guide who | | | | What problems will YOU solve for people? Look to |
| can give context to the content. | | | | your own life. What do you do naturally that other |
| Your Life Experiences and Passion position you with | | | | people struggle with? What challenges have you |
| the natural readiness to make recommendations to | | | | overcome? |
| others. Its human nature. You do it all the time in small | | | | The information age is dead. Were drowning in |
| ways. Think about it. Havent you ever told a friendor | | | | information. What people want now is for an expert to |
| even a strangerto steer clear of a product that doesnt | | | | recommend a solution. The Recommendation Age is |
| live up to expectations? Havent you ever suggested a | | | | here. Take your place as an expert and cash in on the |
| tasty dish at a restaurant, or told a friend why she | | | | Recommendation Age by writing YOUR bookstarting |
| would absolutely love a movie you just saw? | | | | now! |
| I know you have. We all do this. Thats the power of | | | | |